SOTA 2012 – 6th, 7th & 8th May

To be held on May 6-8, 2012 at the Exhibition Park in Canberra, ACT, Australia.

SOTA was formed 25 years ago by a small group of independent wholesalers who wished to show their product to retailers in the outdoor industry, primarily from all over Australia and New Zealand.

Newcomers were welcomed and over the years the show grew and gradually outlived various venues from the original truck and then hotel room in Canberra to the Basketball Stadium and the National Convention Centre and grew into two shows – one in May in Canberra and one in October in Melbourne. In July 2002 due to the overwhelming success of the May show and changes in demand from both buyers and exhibitors the October show was discontinued.

Everyone in the industry knows about ‘SOTA shows’ and they have continued to be a most reliable and important yardstick on the health of the outdoor trade over this time. The success of the show would appear to be based on many things including reliability, efficiency, friendly atmosphere and the fact that the show is open to any legitimate person in the outdoor trade.

For more details, visit http://www.sota.net.au/.

Leave a Reply

Your email address will not be published. Required fields are marked *